Wednesday May 6 @ 1:00PM to Friday May 8 @ 4:00PM

Day 1:   Wednesday, May 6       

1:00 PM              Registration Open at Fruita Community Center  

1:30 – 2:00 PM   Summit Seating   

2:00 – 2:30 PM   Welcome to the Summit;  Mike Bennett, Troy Rarick and Peter Solly   

2:30 – 3:15 PM    David Wiens, Executive Director, IMBA; Community trails for quality of life and tourism   

3:15 – 4:30 PM   Gary Sjoquist, Bucking Headwinds;  How Shredding the Red Became Reality for Cuyuna

4:30 – 5:30 PM   Roundtable Q&A   

5:30 – 7:00 PM   Downtime   

7:00 – 9:00 PM   Social Gathering TBA           

Day 2: Thursday, May 7       

8:00 AM                Registration Opens, Coffee   8:30 – 9:00 AM   Welcome & Previous Day Recap, Peter Solly   

9:00 – 9:45 AM     Peter Solly on Collective Impact   

10:00 – 10:45 AM Tony Boone, trends on Trail Building, what clients are asking   for   

10:45 – 11:00 AM   Break   

11:00 – 12:00 PM   Group Roundtable Q&A   

12:30 – 1:15 PM      Lunch    

1:15 – 2:00 PM       Mike Bennett - Long term Brand and Communications strategy for Fruita Tourism   

2:15 – 3:00 PM       Pete Piccolo; Colorado State Tourism Grant Process   

3:00 - 3:15 PM       Field Trip: explore Fruita's downtown and cycling infrastructure by foot or bike   

5:30 - 7:00 PM      Downtime   

7:00 – 9:00 PM     Social Gathering TBA           

Day 3: Friday, May 8       

8:00 AM                Registration Opens, Coffee   

8:30 – 9:00 AM     Welcome & Previous Day Recap, Peter Solly   

9:00 – 9:45 AM     Elizabeth Fogarty, Rebranding a Valley and Targeted use of Data   

9:45-10:00 AM      Break    

10:00 – 10:45 AM  Aaron Hautala: Build a sustainable destination, then build the successful destination brand

10:45 – 11:00 AM   Break  

11:00 – 12:00 PM   Group Roundtable Q&A   

12:00 – 1:00 PM     Lunch   

1:00 - 2:00 PM      Closing comments 

We will post updates as they develop.  Thank you!